Who I Am
Lifelong writer, lover of organization, avid researcher, sharp strategist, content strategy evangelist, digital landscape explorer, taxonomy crafter, story-teller.
What I Do
Content strategy, digital strategy, writing, social
Website overhaul - website audit, user research, competitive research, new architecture, re-organization and re-writing of copy, crafting new copy, coordination with design and development to take you from start to finish
Full digital audit - website, social media, earned media, paid media, marketing, with a full report including actionable steps to improve your digital presence and increase your ROI.
Copywriting - marketing, informational, educational, digital, print and PR
Social - Full audit, user and competitive research, creating strategy based on goals, content development, overseeing social media management and/or giving you the tools to run it yourself
Who I’ve Helped
Mid-size companies and organizations including Clearbrook Global (advisory solutions and capital markets), ISS (building and staffing international schools), National Council on Aging (advocacy for older Americans), Philadelphia Futures (nonprofit serving first generation college students), and Insomnia Cookies (national cookie franchise).
Small businesses including The Training Station (gym, training and shoe store), Janice Martin Couture (custom couture and wedding gowns), Saved Me (animal shelter), and Life Skills in ACTion (life skills and academic tutoring),